Qingdao Overview

Qingdao is located between east longitude 119°30′ to 121°00′ and north latitude 35°35′ to 37°09′ lying on the southern coast of Shandong Peninsula. On its east and south lies the Yellow Sea; on its northeast is Yantai City; on its west, it neighbors Weifang City; and on its southwest, it connects Rizhao City. With a total population of 7.6 million and covering an area of 10,654 km2, Qingdao is located in the north temperate zone with a monsoon climate. It is humid with considerable precipitation and mild temperature and distinct seasons. The highest temperature appears in August, an average of 25.1 ℃, and the lowest in January, an average of -1.2℃.

Qingdao is a historical and cultural city, and one of the Taoism cradles in China. Existence and multiplication of human beings appeared in Qingdao some 6,000 years ago.Qingdao was listed as a city enjoying provincial level status in the State economic plan. In 1994, it was listed as one of the 15 cities at the sub-provincial level, and is now the only city of such level in Shandong province apart from Jinan, the capital of Shandong province.

Qingdao is an important economic and port city along the east coast of China, an important port for international trade and a marine transportation hub along the Yellow River valley and on the western coast of the Pacific Ocean, with trade relations with more than 450 ports in over 130 countries worldwide, and its freight handling capacity is among the top ten in the world. The Qingdao Port Ferry Terminal is one of the channels for passengers to enter Qingdao by sea. It connects several ports in China, and has international regular liners to Inchon, Kunsan and Shimonoseki. Qingdao Airport is one of the busiest airports in Shandong Province. There are a score of international passenger and cargo air routes connecting Tokyo, Frankfurt, Singapore, Bangkok, etc. and 47 cities in China. Qingdao has well-developed road network, with several highways such as Qingyin (G20), Jiaozhou Bay (S91), Shugang (S82), Weilai (S16), Qilai (G15) etc.

Qingdao is one of the top ten vigorous economic cities in China, a city as a jewel on the coast of the Yellow Sea, a classic of the World Architecture, famous for beer , and a piece of opened-up hot-land. It once won the laurel of “most vigorous economic cities in China” by the CCTV and “Entrepreneur Satisfaction Award” thanks to so many world-famous brands and excellent economic strength.

Qingdao is endowed with distinct natural conditions and humanistic environment. Qingdao was the only partner city which came up with 11 gold medals during the 2008 Beijing Olympics. Mr. Henderson, Chairman of the International Sailing Federation (ISAF), commented that Qingdao “is one of the most beautiful cities in Asia, qualified enough to host the Olympic sailing competition. I believe Qingdao can be the best sea venue for sport event in Asia”..

With almost half of the professionals and institutions in marine science and technology in China Qingdao is a city famous for marine science and technology in China. Electronics and information technology, new material technology, biotechnology and agricultural science and technology possess comparatively strong advantage in Qingdao.

Qingdao is one of the cities with most brand names in China. Brand awareness can be felt everywhere at any moment, and the number of brand names in Qingdao accounts for 4.8% of the total in China. Qingdao’s brands have already become phenomenal in China, and now is becoming popular in the world.

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